Advanced Store allows advertisers to do product retargeting with their entire portfolio. For this, a complete data feed with all products must be provided and the correct setup must be implemented on the complete page.
The minimum requirement is to implement the advanced tag on every page:
<script
type="text/javascript"
charset="utf-8"
src="https://ad4m.at/YOUR_AS_ADVANCEDTAG_ID.js">
</script>
This can be obtained via the advertiser login or directly from the advanced store contact person.
The retargeting parameters can be set separately on each product page:
<script type="text/javascript" charset="utf-8"> advancedStoreTag.dispatch('retargeting', {
productIds: "4234234",
productCategoryIds: "3124234,12312312"
}); </script>
productIds: Id from product data feed
productCategoryIds: Ids from product data feed | is optional
Optional identifier for the feed
In case you're providing more than one product feed, please be sure to also set a feed identifier where the product id or product category id can be found. The feedId has to be coordinated with your key account at advanced store.
<script type="text/javascript" charset="utf-8"> advancedStoreTag.config({
feedId: "asdasd11323",
});
</script>
Full example with all parameter
<script type="text/javascript" charset="utf-8"> advancedStoreTag.config({
feedId: "abd2b1jsj2",
productIds: "4234234",
productCategoryIds: "3124234,12312312"
});
</script>